The great European Digital Markets Act battle

 

European businesses are already fighting how Big Tech firms shape their behaviours in response to the Digital Markets Act, but they can avoid legal battles by engaging in constructive dialogue, writes Christophe Carugati.

Christophe Carugati is the founder and expert on digital and competition policies at the research and advisory firm Digital Competition.

Regarding regulating Big Tech, Europe stands as the pioneer in setting rules. From March 2024, Alphabet, Amazon, Apple, ByteDance, Meta and Microsoft must comply with the Digital Markets Act (DMA), which mandates them to change how they operate in Europe.

The legislation aims to foster fairer and more competitive digital markets for businesses and users. However, several European businesses express discontent with the changes Big Tech firms have made, anticipating lengthy legal disputes before the European Commission and national courts. (...)